Revealing Global TP Trends: Insights from 140+ Organizations

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What is keeping transfer pricing leaders up at night? Aibidia's report draws on 140+ professionals and leaders at H&M, Remote and Sanofi to look at audit pressure, OTP and technology adoption.

What’s keeping transfer pricing leaders up at night? Where are teams focusing their time, budget, and innovation efforts?

Join our webinar as we dive into Aibidia’s industry report sharing perspectives from 140+ professionals worldwide and expert commentary from leaders at H&M, Remote, and Sanofi.

We’ll explore:

• Rising audit scrutiny and costs: Half of teams now spend 50–200 hours on audit responses, and high-cost cases have doubled. Yet only 13% feel prepared. Audit defence is now the #1 TP priority.
• Operationalisation of transfer pricing (OTP): Adoption is high, execution is weak. Just 35% have well-defined processes, with most still dependent on year-end true-ups.
• Technology and automation in TP: Specialist software use is growing, but transformation remains piecemeal. Data readiness and confidence are still the biggest barriers.

Hear how leading organizations are responding—through innovation, prioritisation, and smarter use of data.

Don’t miss the opportunity to gain actionable insights from industry leaders and transform the way your organization approaches transfer pricing!

Meet Our Speakers

Blerina Halili
Product Marketing at Aibidia

Erik Knijnenburg
Global Head of Tax and Transfer Pricing at Hennes&Mauritz

Ana Catarina Lopes Vieira
VP of Tax at Remote

Önder Albayrak
Head of Transfer Pricing at Sanofi

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Revealing Global TP Trends: Insights from 140+ Organizations | Aibidia

This content contains information about a webinar discussing critical issues in transfer pricing, including insights from leading professionals and organizations.